WE ARE PART
OF THE SOLUTION

MOVING MOUNTAINS

Here in South Tyrol we are surrounded by untouched nature. A unique alpine landscape that we, and others, want to keep as unspoilt as possible. It is our fundamental responsibility as a company and as a community to give something back and make a real contribution to change. We strive to focus our support on issues such as recycling, climate change and sustainability to make a difference in our world. This ideal is deeply ingrained in us and we are proud to play our part and continue to improve.

#1

RESPONSIBLE
FORESTING

Ensuring long-term healthy forest ecosystems by helping to promote biodiversity and consciously reducing environmental impact.

MORE THAN 70% OF OUR PAPER PRODUCTS ARE FSC-CERTIFIED

LOVING TREES

FSC (Forest Stewardship Council) certification is an international certification specifically for products from forests managed according to strict environmental, social and governance standards.

#2

STAYING
LOCAL

For more sustainable logistics with reduced routes and fewer harmful emissions – both for us and for nature.

9 OUT OF 10 OF OUR MAIN SUPPLIERS ARE LOCATED WITHIN A RADIUS OF 150 KILOMETRES FROM OUR HEADQUARTERS IN BOLZANO

TIME IS VALUABLE

We take Made-A-Mano to heart: with over 32,000 total hours spent working with locally made products that reduce transportation and environmental impact. At the same time, we support the local job market and encourage the use of skilled local labour.

#3

SUSTAINABLE
TRAVEL

For green sanctuaries, thanks to energy-efficient solutions and sustainable materials for a stay with a minimal ecological footprint.

SINCE 2015, WE HAVE HELPED TO MAKE MORE THAN 50,000 HOTEL ROOMS GREENER

GREEN HOSPITALITY

How do we do this? By offering recyclable and reusable products and supplying hotel rooms with a range of more than 1.5 million eco-friendly products to date.

BE GOOD, DO GOOD

Sustainability matters to customers. More and more people are choosing climate- and environment-friendly holiday destinations that practice sustainable tourism. We want to contribute to this by prioritising nature and climate protection in our products and processes, starting with ourselves, and by communicating this in a targeted and transparent way. For us, practicing sustainability means successfully combining tourism and ecology.

STEP BY STEP

Our Code of Ethics sets out in black and white all the goals we have set ourselves – to remind us of where we want to go. Our mission is to continuously improve our processes and procedures, taking into account all factors such as emissions, environmental protection and the economical use of resources.

SETTING THE GOALS

We are committed to the creation of sustainability throughout the entire value chain. From the sourcing of materials, through the production process and logistics, to disposal – with maximum transparency. As a company, we are committed to achieving this ambitious goal – even though we know it will take a long time and constant effort. In small steps, but always with the utmost motivation.

#4

GREEN IS
BEAUTIFUL

For greater awareness and the use of certified green cosmetics, produced according to strict ecological and ethical standards.

FROM 2018 TO 2022, WE PRODUCED 50%+ MORE CRADLE-TO-CRADLE CERTIFIED COSMETIC PRODUCTS FOR OUR CUSTOMERS THAN IN THE PREVIOUS FOUR-YEAR PERIOD

GREENER BEAUTY

More and more consumers are choosing greener solutions and prefer cosmetic lines that protect the environment. We are contributing to this by selling more than 1.5 million products from our Cradle-to-Cradle certified cosmetic lines between 2018 and 2022.

#5

INNOVATIVE
THINKING

For the use of innovative, reusable and recyclable solutions and refillable pump dispensers.

BY REDUCING THE USE OF SMALL PORTIONS, WE HAVE BEEN ABLE TO SAVE MORE THAN 300,000 KG OF SINGLE-USE PLASTIC – THAT’S EQUIVALENT TO THE WEIGHT OF MORE THAN 300 CARS

SAVING PLASTIC

Due to a growing interest in sustainable solutions, our dispenser systems have grown by +400% since 2016

#6

REDUCE & RECYCLE

For a more sustainable lifestyle, with reused materials, reduced waste and environmentally friendly manufacturing.

IN 2022, WE SOLD MORE THAN 20,000 KG OF PRODUCTS MADE FROM RECYCLED PAPER

CHOOSING ECO

To date, the deforestation of almost 4000 trees has been avoided through the use of ecologically recycled materials.

EQUAL

We are committed to ensuring that everyone – regardless of their background, gender, sexual orientation, religion, ethnicity or ability – is welcomed into our reality with respect, dignity and equality. We embrace diversity as a value and a strength and continually work to create an environment where everyone feels valued, heard and supported. Diversity is what makes us special and unique.

INCLUSIVE

We foster an inclusive environment where everyone can contribute their ideas, talents and vision. We want every voice to be heard and every talent to be developed. We are committed to equal opportunities, eliminating all forms of discrimination and working to overcome the barriers that prevent the full participation of all people.

SUSTAINABILE

We work with our suppliers to ensure that our products and services are produced in a sustainable way and promote solutions that help preserve our planet for future generations.

RESPONSIBLE INNOVATION

We embrace innovation as a driver of progress and are committed to responsible implementation: the search for innovative solutions that are compatible with social justice and sustainability is a constant goal. This is the guiding principle by which we shape our daily work together. We are committed to making PRIMA a place where equity, inclusion and environmental sustainability are concrete values.

BIG LITTLE CHANGES

PLASTIC FREE ZONE

Every employee has their own bottle of filtered and mineralised water from BWT: It’s that easy to save thousands of plastic bottles a year.

WASTE NO MORE

Avoiding and separating waste is taken for granted in both offices and warehouses, always without the use of rubbish bags.

REDUCE, REUSE, RECYCLE

Recycled paper products, eco-friendly cosmetics, sustainable and plastic-free amenity kits: We care about the environment.

CRADLE-TO-CRADLE

certified with ADA Cosmetics International: our exclusive distributor in Italy with the world’s only producer of hotel cosmetics with this certification.

ECO STYLE PACKAGING

Up to 95% of our packaging is made from recycled and/or recyclable cardboard, and we avoid plastic wherever possible.

GREEN DELIVERIES

We reduce unnecessary journeys and save CO2 by avoiding empty runs on our deliveries.

PRINTING LESS

We avoid unnecessary printing and always offer digital versions of our catalogues. Our entire workflow is based on digital processes, which means we have saved more than 120,000 sheets of paper since 2019.

WE ARE PART
OF THE SOLUTION

#1

RESPONSIBLE
FORESTING

MORE THAN 70% OF OUR PAPER PRODUCTS ARE FSC-CERTIFIED

LOVING TREES

#2

STAYING
LOCAL

9 OUT OF 10 OF OUR MAIN SUPPLIERS ARE LOCATED WITHIN A RADIUS OF 150 KILOMETRES FROM OUR HEADQUARTERS IN BOLZANO

TIME IS VALUABLE

#3

SUSTAINABLE
TRAVEL

SINCE 2015, WE HAVE HELPED TO MAKE MORE THAN 50,000 HOTEL ROOMS GREENER

GREEN HOSPITALITY

BE GOOD, DO GOOD

STEP BY STEP

SETTING THE GOALS

#4

GREEN IS
BEAUTIFUL

FROM 2018 TO 2022, WE PRODUCED 50%+ MORE CRADLE-TO-CRADLE CERTIFIED COSMETIC PRODUCTS FOR OUR CUSTOMERS THAN IN THE PREVIOUS FOUR-YEAR PERIOD

GREENER BEAUTY

#5

INNOVATIVE
THINKING

BY REDUCING THE USE OF SMALL PORTIONS, WE HAVE BEEN ABLE TO SAVE MORE THAN 300,000 KG OF SINGLE-USE PLASTIC – THAT’S EQUIVALENT TO THE WEIGHT OF MORE THAN 300 CARS

SAVING PLASTIC

#6

REDUCE & RECYCLE

IN 2022, WE SOLD MORE THAN 20,000 KG OF PRODUCTS MADE FROM RECYCLED PAPER

CHOOSING ECO

EQUAL

INCLUSIVE

SUSTAINABILE

RESPONSIBLE INNOVATION

BIG LITTLE CHANGES

PLASTIC FREE ZONE

WASTE NO MORE

REDUCE, REUSE, RECYCLE

CRADLE-TO-CRADLE

ECO STYLE PACKAGING

GREEN DELIVERIES

PRINTING LESS

MAKING A DIFFERENCE

Cosmetic

Made-a-Mano

Slipper

WE ARE PARTOF THE SOLUTION

#1RESPONSIBLEFORESTING

MORE THAN 70% OF OUR PAPER PRODUCTS ARE FSC-CERTIFIED

LOVING TREES

#2STAYINGLOCAL

9 OUT OF 10 OF OUR MAIN SUPPLIERS ARE LOCATED WITHIN A RADIUS OF 150 KILOMETRES FROM OUR HEADQUARTERS IN BOLZANO

TIME IS VALUABLE

#3SUSTAINABLETRAVEL

SINCE 2015, WE HAVE HELPED TO MAKE MORE THAN 50,000 HOTEL ROOMS GREENER

GREEN HOSPITALITY

BE GOOD, DO GOOD

STEP BY STEP

SETTING THE GOALS

#4GREEN ISBEAUTIFUL

FROM 2018 TO 2022, WE PRODUCED 50%+ MORE CRADLE-TO-CRADLE CERTIFIED COSMETIC PRODUCTS FOR OUR CUSTOMERS THAN IN THE PREVIOUS FOUR-YEAR PERIOD

GREENER BEAUTY

#5INNOVATIVETHINKING

BY REDUCING THE USE OF SMALL PORTIONS, WE HAVE BEEN ABLE TO SAVE MORE THAN 300,000 KG OF SINGLE-USE PLASTIC – THAT’S EQUIVALENT TO THE WEIGHT OF MORE THAN 300 CARS

SAVING PLASTIC

#6REDUCE & RECYCLE

IN 2022, WE SOLD MORE THAN 20,000 KG OF PRODUCTS MADE FROM RECYCLED PAPER

CHOOSING ECO

EQUAL

INCLUSIVE

SUSTAINABILE

RESPONSIBLE INNOVATION

BIG LITTLE CHANGES

PLASTIC FREE ZONE

WASTE NO MORE

REDUCE, REUSE, RECYCLE

CRADLE-TO-CRADLE

ECO STYLE PACKAGING

GREEN DELIVERIES

PRINTING LESS

MAKING A DIFFERENCE

Cosmetic

Made-a-Mano

Slipper

WE ARE PART
OF THE SOLUTION

#1

RESPONSIBLE
FORESTING

#2

STAYING
LOCAL

#3

SUSTAINABLE
TRAVEL

#4

GREEN IS
BEAUTIFUL

#5

INNOVATIVE
THINKING

#6

REDUCE & RECYCLE